News

Leading Publisher to Resell
Award-Winning Simulation Software

Sydney, Nova Scotia February 3, 2003 - MediaSpark Inc., a technology and design company based in Sydney, Nova Scotia announced that Houghton Mifflin Company of Boston/New York is selling its award-winning GoVenture® line of business simulation products. GoVenture Entrepreneur and GoVenture Stock Market simulations are being bundled with or sold as supplements to several university/college level business textbooks.

MediaSpark CEO Mathew Georghiou stated, "We are pleased to enter into this relationship with Houghton Mifflin. We are confident that being affiliated with the world's fourth largest educational publisher will provide us with significant exposure through higher education channels, particularly in the US. We look forward to building on this success and expanding our relationship with Houghton Mifflin."

MediaSpark has established relationships with several industry leaders, further positioning the company as an emerging leader in eLearning simulation - a market projected to explode to US$37 billion by 2011.

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About Houghton Mifflin

Houghton Mifflin Company is one of the leading educational publishers in the United States, with over $1 billion in sales. Houghton Mifflin publishes textbooks, instructional technology, assessments and other educational materials for elementary and secondary schools and colleges. The Company also publishes an extensive line of reference works and award-winning fiction and non-fiction for adults and young readers. Additionally, Houghton Mifflin offers computer-administered testing programs and services for the professional and certification markets. With its origins dating back to 1832, Houghton Mifflin today combines its tradition of excellence with a commitment to innovation. The Company's website can be found at www.hmco.com.

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